Microsoft Dynamics 365 Customer Insights (Marketing)
Packages
From unified customer data to AI-powered segmentation, journey orchestration, and personalised engagement, our packages are designed to grow with your business, helping your marketing team deliver more relevant, data-driven customer experiences.
Explore our packages to find the solution that best fits your goals, team size, and ambitions.
Customer Insights QuickStart Essentials
Getting started with marketing automation and not sure where to begin? Looking for a simple way to move beyond manual campaigns and email blasts?
-
Starting price €40,000
(Licenses not included)
-
Best for
First-time adopters
-
What it is
Get started with Microsoft Dynamics 365 Customer Insights - Journeys and quickly build the foundations for smarter marketing. Create customer journeys, launch branded campaigns, manage consent, and engage audiences more effectively—all with a simple, fast-track implementation.
-
Who it's for
• Organisations taking their first step into marketing automation. • Marketing teams moving beyond manual or email-only campaigns. • Businesses with low to early marketing maturity that need to get started quickly. • Teams looking for a simple, low-complexity implementation with minimal customisation.
-
Discovery Workshop
5 days
-
Customisation
Minimal
-
Automation
Basic
-
Integrations
Out of the Box
-
What business users experience
• Fast-start setup with core Customer Insights functionality. • Simple customer journeys and audience segmentation. • Branded email campaigns with lead and consent management. • Out-of-the-box reporting and user training.
-
What this package delivers
• Microsoft Customer Insights configured and ready for your marketing team to use. • Up to two real-time customer journeys to automate key customer interactions. • Dynamic and static audience segmentation for more targeted campaigns. • Branded email templates and campaign execution capabilities. • Lead capture and management to support marketing activity. • Consent management to support compliant communications. • Out-of-the-box campaign and engagement reporting. • User training to help teams get up and running quickly.
Customer Insights Accelerator
Already running campaigns and ready to take your marketing automation to the next level? Need better segmentation, lead nurturing, and customer journeys
that work harder for your business?
-
Starting price €56,000
(Licenses not included)
-
Best for
Growing teams
-
What it is
Designed for growing organisations ready to move beyond basic campaigns, Customer Insights Quickstart Accelerator helps marketing teams scale automation, improve segmentation, and create more connected customer journeys. With structured implementation, enhanced personalisation, and stronger lead nurture capability, it gives teams the tools to engage audiences more effectively and drive more measurable marketing impact.
-
Who it's for
• Mid-sized or organisations ready to scale marketing automation. • Teams with established marketing processes needing efficiency. • Businesses looking to improve segmentation, journeys, and campaign automation. • Need to focus on lead nurturing, event follow-up, and sales hand-off.
-
Discovery Workshop
15 days
-
Customisation
Moderate
-
Automation
Advanced
-
AI & Insights
Limited
-
Integrations
Selective
-
What business users experience
• Advanced segments and multi-step customer journeys. • Branded templates and reusable campaign structures. • Enhanced consent and preference management. • Email plus selected channels such as SMS or push notifications, where applicable.
-
What this package delivers
Everything included from the Quickstart Essentials package plus: • Advanced audience segmentation using behavioural and profile data. • Multi-step customer journeys with branching and conditions. • Lead nurturing and scoring to improve sales readiness. • Structured lead qualification and sales hand-off processes. • Enhanced personalisation for more relevant customer engagement. • Campaign forms aligned to lead generation and nurture activities. • Enhanced consent and preference management. • Email, SMS, and push notification capabilities where applicable. • Train-the-trainer enablement.
Customer Insights
Advantage
teams, or business units? Looking to create highly personalised experiences while maintaining governance, compliance, and control?
-
Starting price POA
(Licenses not included)
-
Best for
Enterprises
-
What it is
Built for organisations with complex customer journeys, multiple data sources, and advanced engagement requirement. Microsoft Dynamics 365 Customer Insights delivers a scalable customer engagement platform offering advanced segmentation and omnichannel marketing to governance, analytics, and personalisation, this package helps organisations create connected customer experiences at scale.
-
Who it's for
• Large enterprises and public sector organisations. • Multi-brand or multi-region businesses. • Organisations with advanced marketing maturity. • Teams requiring enterprise-scale customer engagement.
-
Discovery Workshop
30 days
-
Customisation
Extensive
-
Automation
Enterprise
-
AI & Insights
Full
-
Integrations
Enterprise
-
What business users experience
• Advanced customer journey orchestration. • Enterprise segmentation across multiple data sources. • Omnichannel engagement across email, SMS, push, and events. • Advanced lead management and scoring. • Enterprise consent and compliance controls. • Advanced analytics and AI-enabled insights.
-
What this package delivers
Everything included from the Accelerator package plus: • Advanced customer journey orchestration across touchpoints. • Enterprise segmentation across data sources and business rules. • Omnichannel engagement across email, SMS, and events. • Sophisticated lead scoring and lifecycle management strategies. • Enterprise-grade consent, preference, and compliance. • Advanced analytics to measure engagement and performance. • AI-assisted insights to optimise customer engagement. • Event management capabilities within a customer platform. • Governance and scalability support.
Still not sure which offering is right for you?
Get in touch with us and we’ll find the one that best suits your needs.
Trusted for over 20 years
We deliver according to our values. Resilience, Heartfelt Service, Always Striving and Insatiable Curiosity.
Awards and Certifications
Reasons you can trust us.
